Guangzhou's cartoon industry is projected to grow 45 percent
annually to reach an output value of more than 18 billion yuan by
2010.
The figure will represent 5 percent of the city's gross domestic
product, turning the southern metropolis into one of China's major
animation and comic production hubs.
To realize the goal, the city government is seeking to further
expand international cooperation and attract more talent to boost
its cartoon industry.
"Guangzhou is expecting to further expand its cooperation with
the neighboring Hong Kong Special Administrative Region in
developing the cartoon industry in the years ahead," said Fan Xu,
director of the Guangzhou Municipal Press, Radio and TV Bureau.
Fan is also hoping more foreign cartoon, animation and comic
companies will set up their production facilities, regional and
China headquarters, and research and development centers in
Guangzhou in the near future.
Fan believes the cartoon industry has a rosy future in
Guangzhou, after the government introduced a series of preferential
policies to support and develop the industry.
Meanwhile, the city government has set up a 150 million yuan per
year cartoon industry development fund, beginning this year, to
support the sector's development.
To spur the development of its cartoon industry, Guangzhou has
also applied to hold the China (Guangzhou) International Cartoon
Festival. If approved by the central government, the event will
begin next year.
Guangzhou currently has more than 120 registered cartoon
manufacturers, employing over 15,000 people. The city's cartoon
industry production amounted to 10 billion yuan last year.
Guangzhou's cartoon products account for more than 50 percent of
the country's cartoon market. The mainland's major cartoon theme
parks, entertainment venues, shopping malls and department stores
use the city's cartoon products.
(China Daily December 21, 2007)