Young Chinese females embrace second-hand shopping

By Zhang Liying
0 Comment(s)Print E-mail, November 28, 2018
Adjust font size:
A man passes by an advertisement for Zhuanzhuan, a pre-owned products trading platform, at a subway station in Beijing, on June 9, 2018. [Photo / VCG]

Second-hand shopping online ranks second only to cross-border e-commerce in terms of TGI (Target Market Index) among young Chinese female consumers aged under 24, according to a survey report recently released by QuestMobile, a Chinese big data service provider.


Statistics provided by Zhuanzhuan, a pre-owned products trading platform, show that the 109 million under 24-year-olds account for 37 percent of all female users of its trading platform.


Dresses, youth literature and T-shirts top the second-hand shopping list of the group which is mainly comprised of students and white-collar workers, said a data analyst at Zhuanzhuan.


Apart from buying cut-price goods, the group also sell items they no longer need on online second-hand markets. Statistics show that half of the female Zhuanzhuan users under the age of 24 have sold unused goods on the platform.

Follow on Twitter and Facebook to join the conversation.
ChinaNews App Download
Print E-mail Bookmark and Share

Go to Forum >>0 Comment(s)

No comments.

Add your comments...

  • User Name Required
  • Your Comment
  • Enter the words you see:   
    Racist, abusive and off-topic comments may be removed by the moderator.
Send your storiesGet more from