HONG KONG, July 26 (Xinhua) -- The 37th HKTDC Hong Kong International Jewelery Show and 7th HKTDC Hong Kong International Diamond, Gem & Pearl Show, organized by the Hong Kong Trade Development Council (HKTDC), opened here Monday.

The twin shows, with a long history, were the first two physical trade fairs staged by the HKTDC since the COVID-19 pandemic began.

The shows took place at the Hong Kong Convention and Exhibition Center and for the first time, they were held in a hybrid format with both a physical exhibition and an online business matching service. It has attracted nearly 440 exhibitors, most of them being local companies.

This is also the first time that the two jewelery shows were opened to public visitors.

Wu Leung Lee Ltd., a well-established local jewelry company, has participated in the exhibitions for many years.

"Unlike in the past, the exhibition this time is aimed at both trade buyers and retail buyers, so we are participating in the raffle organized by the HKTDC and offering discounts to attract local jewelry lovers," said Carmen Wang, director and general manager of the company.

Victor Yiu, vice chairman of the Diamond Federation of Hong Kong, said that with people unable to travel abroad due to the pandemic, the mainland market's strong spending power has stayed in the mainland, forming a business opportunity for jewelers.

Yiu's company, Brilliant Trading Co. (1974) Ltd., was also one of the exhibitors at the shows. He hoped to make use of both the physical exhibition and the HKTDC's online matching system as a platform to promote his designs to local retailers and buyers from all over the world.

HKTDC Deputy Executive Director Benjamin Chau said that the twin jewelry shows provide a one-stop marketing and sourcing platform to showcase the latest and finest jewelery items and raw materials, helping Hong Kong to maintain its position as a trading and sourcing hub for the jewellery sector.

The two physical exhibitions will be held until July 29 and online exhibitions until Aug. 5, which allow jewelers from around the world to look for business opportunities via video conference. Chau believed that the physical and online hybrid format will become the new trend for trade fairs.

According to the HKTDC, due to the recovering global economy and the relatively low base in the same period in 2020, Hong Kong's exports of fine jewelery registered a sharp increase in the first five months of 2021, climbing 82.3 percent year-on-year to a total of 28.65 billion HK dollars. (3.69 billion U.S. dollars) Enditem

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