从卫浴到文创 产业转型实现新突破

Comment(s)打印 E-mail 新华网 2019-01-03

1月2日,工作人员在“铜师傅”生产车间制作铜人物像。浙江省建德市一家传统卫浴公司,在2014年融入“文创+”概念,创办“铜师傅”品牌,转型设计制作铜工艺品,与国家博物馆、漫威公司、韩美林工作室等达成战略合作,开发出系列纯铜工艺品,销售业绩节节攀高,2018年产值达5亿元,完成产业转型的新突破。[新华社 翁忻旸 摄]

A craftsman makes copper artwork at a factory workshop in Jiande City, east China's Zhejiang Province, Jan. 2, 2019. A traditional sanitary ware production company, Tong Shifu, meaning Copper Master, has converted itself into an enterprise that designs and makes copper artwork in collaboration with museum, cartoon firm and artist's studio. With the annual output reaching 500 million yuan (about 72.9 million U.S. dollars), the company has succeeded in industrial transformation. (Xinhua/Weng Xinyang)


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