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Disney to act on junk food ads

 

U.S. media and entertainment giant Walt Disney has said it will ban junk food ads on its TV, radio and online programs to tackle America's growing problem of child obesity, the BBC reported.


However, the new rules will not come into effect until 2015, and much will depend on how Disney defines junk food.

(China.org.cn, CNTV June 7, 2012)

据英国广播公司报道,美国传媒娱乐业巨头迪士尼公司宣布,其电视节目、广播节目和网站将禁止播出垃圾食品广告,此举是为了帮助解决美国儿童日益肥胖的问题。

然而,新政策将于2015年才实施,而且将由迪斯尼公司自己来界定食品的热量多少才是垃圾食品。



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