LEGO releases new toy sets inspired by Chinese culture at CIIE

0 Comment(s)Print E-mail Xinhua, November 9, 2023

This photo taken on Oct. 31, 2018 shows a building block wall built with LEGO bricks with image of Jinbao, mascot of the China International Import Expo (CIIE), at the National Exhibition and Convention Center (Shanghai) in Shanghai, east China. The LEGO Group has participated in the CIIE for six consecutive years. The Danish toy giant released four new toy sets on Monday during the sixth CIIE. It has been releasing toy products globally during each edition of the CIIE, most of which are inspired by Chinese culture. (Xinhua/Fang Zhe)

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