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China (Qingdao) International Fashion Week: to create local brand
By Yang Sai
China.org.cn, May 10, 2013 Print  E-mail

The 13th China(Qingdao) International Fashion Week and Qingdao Famous Brand Products Show Week, Qingdao Industrial Design Exposition and the 2th Small-and-medium-sized Enterprises Exhibition unveiled on Wednesday.

China(Qingdao) International Fashion Week is considered as one of the top three fashion week in China. This exhibition aims at developing local brands and building a city of fashion and famous brands to fit the Macro-economic situation. The exhibition is divided into 4 parts, including 1200 stands and 810 enterprises which sets a new record than before.

With the theme of “Made with Wisdom”, the exhibition focuses on the development of the industry and presents the features of “Made in Qingdao”. To promote the local brands, it put more emphasis on the show of local brands, such as Yi Zhou, Yihua Zhenghong, Enma Xiudan.

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