British digital fiction sales surge 188 pct from January to June

Jiang Lurong Huang Kun
0 Comment(s)Print E-mail Xinhua, September 18, 2012
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LONDON, Sept. 18 (Xinhua) -- Digital fiction sales in recession-hit Britain reported a huge increase, with the sales value rocketing 188 percent in the first half of this year, according to figures released by the Publishers Association (PA) on Tuesday

PA's Sales Monitor report showed the total invoiced value of digital fiction books sales increased 188 percent by value in the January-June period in comparison to the same period in 2011.

It said other strongly performing categories include children's digital books and digital non-fiction books, which increased by 171 percent and 128 percent respectively during the same period.

Total digital sales of general consumer titles including fiction, non-fiction and children's increased to 84 million pounds (136 million U.S. dollars) in the first half of this year from 30 million pounds in the same period last year.

"The results show that British publishing continues to perform strongly despite difficult economic conditions," said PA CEO Richard Mollet.

"In particular, the huge increase in digital sales shows how rapidly readers and publishers are embracing e-book reading. Whether books are enjoyed physically or electronically, publishers will continue to invest in exciting authors and titles," he added.

Mollet attributed the increase of e-books to the stability provided by Britain's robust and flexible copyright framework. Enditem

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