Art initiative aims to make Britain an enormous art gallery

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The leading British art gallery, Tate, and private business have joined forces to put works of art onto British streets in an initiative which they claim will make Britain "an enormous art gallery" for two weeks

The initiative is called Art Everywhere and it will utilize social media to let British people choose their favorite works of art.

Members of the public can use Facebook to "like" and "share" their favorite works from a shortlist displayed on www.arteverywhere.co.uk, and the top 50 of those will go on display on billboards at key sites across the country for two weeks in August.

Organizers also plan to use "crowdfunding" to help pay for the costs. Members of the public will be albe to pledge donations of three pounds through the website to pay for paper and printing.

Larger donations of 15 pounds will allow donors to choose a reward from a selection of limited edition works by artist Bob and Roberta Smith, who despite the name is one person and a man.

The project is supported by many leading artists including Damien Hirst who said, "Art is for everyone, and everyone who has access to it will benefit from it. This project is amazing and it's democratic and it gives the public a voice and an opportunity to vote for what they want to see on their streets."

Tate Director Nicholas Serota said: "Tate has a commitment to reaching audiences across the UK, beyond the galleries in London, Liverpool and St Ives. We are delighted to have partnered with Art Everywhere in a celebration of British art that will bring some inspiring images to our streets and provoke conversation and debate about the characteristics of Britain and qualities of British Art."

The initiative is being led by Tate along with soft drinks maker Innocent and the Art Fund, the national fund-raising charity for art.

The poster industry has donated the sites across the country. Endi

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