The First Sichuan International Travel Expo (SCITE) will open on Sept.26 in Emeishan City, Sichuan Province.
A press conference on the First Sichuan International Travel Expo (SCITE) was held on July 31, 2014. The expo, the first of its kind in Sichuan, will be held between Sept. 26 and 29 in Emeishan City, Sichuan Province. [Photo provided to China.org.cn]
The four-day expo, themed "tourism trade, open cooperation," covers an exhibition area of 58,000 square meters. It will include six major activities: tourism product trade, a tourism commodity fair, tourism image display, online expo, themed activities and supporting activities.
A summit on the development of global tourism industry, Sichuan's tourism promotions, and the Fifth China International Road-Trip Expo will also be held during the expo.
Deals worth a total of some 100 billion yuan (US$16.1 billion) are expected to be signed at the expo.
The expo, co-hosted by the People's Government of Leshan City, the Tourism Administration of Sichuan and the Sichuan Bureau of Expo Affairs, aims to foster a platform for global trade in tourism products and services and enhance the exchanges and cooperation in the tourism industry.
Sichuan, well-known as the land of abundance and the home of the giant panda, is a hot global tourist destination.