American home service expertise comes to China
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E-mail Xinhua, January 18, 2013
The China Home Service Association (CHSA) and the Starkey International Association of Home Service signed an agreement Friday, establishing a strategic partnership to boost China's fledgling home service sector.
The agreement was inked during a ceremony in downtown Beijing's Great Hall of the People, and was attended by CHSA President Zhang Wenfan.
It was signed by CHSA Vice President Han Bing and Mary Louise Starkey, founder and president of both of the association and Starkey International Institute of Home Service.
According to CHSA sources, under the agreement, CHSA will introduce a series of training programs and standards for home service staff and estate and household managers from Starkey International, in order to promote the healthy development of China's home service market.
The U.S.-based company's expertise will also be used to help train management professionals for China's 650,000 home service companies.
China's home service industry emerged in the 1990s, when an increasing number of domestic families could afford to hire domestic staff, including maids and nannies, and required other kinds of home services to improve their daily life.
However, for the past two decades, the sector has been plagued with complaints from clients about the poor quality of services provided by home service workers.
Amid the backdrop of China's rapidly aging population, domestic demand for various kinds of home services has continued to rise. Currently, 24.77 million people work in the sector, and CHSA estimates that 56 million home service workers are needed in the country.
The gap between supply and demand has pushed up the cost of home services in the past few years, further fueling clients' anger over poor service.
Founded in 1990, Starkey International calls itself a standard-setter for the industry, and its founder is known as "the First Lady of Service." Endi
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