Xiaomi upgrades its ecosystem strategy with sub-brand

0 Comment(s)Print E-mail China Daily, March 30, 2016
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A Mijia rice cooker is pictured in a kitchen.[Photo provided to chinadaily.com.cn]
The rice cooker is priced above most Chinese-made ones, at 999 yuan and will be available on March 31.

There would be a new product from this ecosystem each quarter, Lei added.

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