YouGov, a polling and research firm, has just published the 2016 Mid-Year Best Brand Ranking for China based on YouGov Brand Index data.

The index, a daily measure of brand perception among the public, tracks many brands across multiple sectors simultaneously. Twice a year, the firm consolidates its data and publishes the Best Brand Ranking across the globe. These 2016 Mid-Year Rankings compare Brand Index Buzz scores for over 750 brands in China, revealing the brands with the most positive buzz in the first half of the year.

No 10 Tsingtao

Score: 34.1

With a brand value estimated at about 11.69 billion yuan, Tsingtao Brewery leads China's beer industry, according to the World Brand Lab, a leading independent consultancy of brand valuations. Tsingtao Brewery's subsidiary brands including Laoshan, Hans and Qingdao Beer Museum are also highly rated according the lab's evaluations.[Photo/China.org.cn]

Go to Forum >>0 Comment(s)