2. Great efforts have been made to enhance the public service capacity of press and publishing institutions. Non-profit publishing houses like the People's Publishing House have undergone further reform of their human resources management and income distribution systems and the improvement of assessment, incentive and restrictive mechanisms, thus having more internal dynamism and better service capacity. A number of Party newspaper and periodical groups have been stripped of such for-profit assets as printing, advertising and distribution business. But a for-profit newspaper company has been established so that publicity and business are separated. Efforts have been made to further the reform of ethnic minority publishers and promote the separate management of publishing in Chinese and minority languages. More than RMB 400 million has been invested in the minority language publishing projects in Xinjiang and Tibet. Such efforts have helped to increase the supply of publications in various minority languages across China.
3. Based on extensive opening up, public ownership is taken as the mainstay of the industry while the development of various other ownerships is also encouraged. Private and foreign investors have entered the printing and distribution market in China. Of all the 357,000 press and publishing entities in China, over 324,000, or 90.8%, have non-public ownerships, among which there are over 2,500 printing businesses and more than 40 distribution companies established as joint ventures, through collaborative operation or with foreign investment. In terms of revenue and profits, such non-state-owned enterprises generate 84.1% and 84.7% respectively of the total in the printing and reproduction business and 69.3% and 80.5% respectively in the distribution business.
4. The administrative system is further reformed and government functions are shifted. Seven years ago, GAPP took the lead to separate government agencies from public institutions, government administration from enterprise and assets management, and management from operation. During the 11th Five Year Plan period, 26 laws and regulations were introduced or amended, over 100 inapplicable regulations and documents were abolished and more than 60 rights of approval were delegated. GAPP was also the first among central government agencies to establish an open and transparent administrative approval center which offers one-stop services to grassroots organizations and the masses. Its all-out efforts in cracking down pornography, illegal publications and piracy have contributed to the sound and orderly development of the press and publishing industry.
III. Development of the Press and Publishing Industry during the 12th Five Year Plan Period
During the 12th Five Year Plan period, the press and publishing industry should be development in line with Deng Xiaoping Theory, the Three Represents ideology, and the Scientific Outlook on Development. To serve the people and facilitate the change of the economic growth pattern, more efforts should be made to tap the vitality of market players, adjust the industrial structure, protect the basic cultural rights of the people, increase technological content of the industry and promote the spreading and impact of Chinese culture.
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