1,000 cultural activities to be staged in Beijing Design Week

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Organizers of the 2019 Beijing Design Week revealed the event's master plan on Monday. According to the plan, the design week will take place from Sept. 5 to Oct. 7, and feature about 1,000 cultural activities staged at the China Millennium Monument, the National Agricultural Exhibition Center, and other venues.

Beijing Design Week has been Asia's largest and most influential platform for display, promotion, exchange, and trading of creative designs. It is co-sponsored by the Ministry of Culture and Tourism and the Beijing Municipal People's Government.

Since its inception in 2009, the design week has been held nine times and become an important platform for delivering Chinese design ideas to the world.

Wang Yudong, general manager of Beijing Design Week Co., said this year's design festival will continue to uphold Beijing as the design capital and a smart city and take on the theme of driving the design industry. The major events to be staged include the opening ceremony, theme exhibitions, guest city exhibition, Design Beijing 2019, Beijing Design Awards, Beijing Design Forum, the exhibition of intangible cultural heritage designs, Innovation Design Service Conference, Design Journey, Fashion Beijing, etc.

The opening ceremony will be held on Sept. 5 at the south square of the China Millennium Monument. The theme exhibition "National Image Design of the People's Republic of China in the Early Years After the Founding" will be exhibited at the China Millennium Monument Digital Art Exhibition Hall.

In 2019, Beijing Design Week will host Mexico as the guest city. For the Beijing Design Award, Classic Design Award, Traditional Craft Design Award and "Service Design Award" will be retained. In addition, a new Cultural Industry Award is added in order to promote the deep integration of design and the cultural tourism industry. 

Design Beijing 2019, one of the key components of the design week, will open on Sept. 12. Feng Ting, who is in charge of Design Beijing, said that the 2019 Design Expo is the second since its inception. With the theme of "Design Future," Design Beijing 2019 consists of five parts: "Design Power," "Smart-design City," "Art-design Life," "Cloud-design Community," and "Dream-design Future."

Apart from these exhibitions, a series of forums will be held at Design Beijing 2019 with design professionals discussing new possibilities and trends in design culture.

The Innovation Design Service Conference is another highlight of this year's Beijing Design Week. At present, the collection of visual image designs of Chinese traditional festivals and the 2019 International Bamboo Product Creative Design Competition have been launched. 

In the near future, an illustration collection activity focusing on hometown image, city image, and images of Beijing's parks will kick off.  

Meanwhile, a project with the theme of promoting Beijing's cultural industries and tourism IP will be carried out to encourage cross-strait cutting-edge designers to develop cultural and creative products.

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