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Shopping malls ready for Spring Festival in Beijing

0 Comment(s)Print E-mail China.org.cn, January 30, 2024
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Shopping malls, museums and parks across Beijing have been integrating more forms of entertainment with traditional shopping and tourism business to attract more visitors during the upcoming Chinese New Year.

The Chongwenmen area, where the Glory Mall and other shopping centers are located, is bustling with festive preparations. Lanterns and a giant dragon mascot adorn the shopping district, which also features 14 street vendor booths, offering traditional delicacies from Beijing's time-honored brands like Daoxiangcun, as well as Lord Rabbit figurines and candied fruit snacks.

Located on Chaowai Street, THE BOX Youth Energy Center has become an iconic retail and pop-culture center in recent years. During the Spring Festival holiday, the center will partner with Dongyue Temple to host a temple fair event that showcase Guochao, or literally "Chinese fashion trend."

Museums and parks are also holding special exhibitions and events related to the traditional customs of the Chinese New Year. For example, the China Museum of Women and Children is preparing an exhibition, in which hundreds of images of dragon-themed cultural relics and artworks collected from more than 50 cultural institutions will be displayed during the Spring Festival.

The museum will also offer more than 10 folk art activities, such as traditional calligraphy, clay sculpture, and oil printing. In addition, there will be six workshops on traditional handicraft and seven interactive exhibits.

In addition, citizens will have the opportunity to appreciate early-blooming cherry blossoms at the Yuyuantan Park starting from Feb. 2. The park will also organize traditional folk activities such as paper-cutting, lantern-making, couplet-writing, and flower arrangement. Citizens can also take up archery, solve lantern riddles, and enjoy other traditional games at the park.

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