Beijing film festival sells out screenings in minutes

By Zhang Rui
0 Comment(s)Print E-mail China.org.cn, August 21, 2020
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The upcoming 10th Beijing International Film Festival (BJIFF) launched presales of tickets to those films to be screened at the festival at noon on Wednesday, and sold out fast. 

Posters of some classic films that are most popular among movie fans at the 10th Beijing International Film Festival. [Images courtesy of BJIFF]

Based on the requirements of normalized epidemic prevention and control, integration, innovation and development, the 10th BJIFF, with the theme "In Pursuit of a Shared Dream", will take place online and offline, highlighting the features of the "Online BJIFF", and present sections and activities such as Launch Ceremony, Beijing Film Panorama, Theme Forum, Beijing Film Market, Beijing College Student Film Festival, Film+ and Together Again, to deliver an upgraded film festival with highlights and innovative features.

The presales were held on Alibaba Group's Taopiaopiao, the official ticketing platform designated by the BJIFF organizing committee. But movie fans soon found the tickets to the heated new films and old classics were sold out in seconds. 

According to Taopiaopiao, the fastest sold-out films include "Like the Dyer's Hand", "Talking the Pictures", "Akira", "War and Peace", "Wet Season", "Cinema Paradiso", "The Elephant Man", the "Matrix" trilogy, "Apocalypse Now" and "All About ING." Within 10 minutes, 72% of tickets of all films were sold.

The screenings are arranged for the "Beijing Film Panorama" section of the festival, which has always drawn close attention from the media and movie fans for a decade, and will achieve a breakthrough in content and form this year. 

Made up of Online, TV, Cinema and Outdoor Screenings, the section will present over 300 outstanding Chinese and foreign films this year. In the Cinema Screening part, there will be a selection of over 100 Chinese and foreign masterpieces. In terms of screening program planning, at the 10th anniversary of the BJIFF, "Beijing Film Panorama" has designed fresh sections while retaining the popular classic sections, to offer an all new viewing experience.

"Official Selection" will screen the outstanding shortlisted films from those that have signed up for the film festival; "The Beguilding World of Eric Rohmer" aims to commemorate the 100th anniversary of the birth of the French film master; "Restored Classics", which is highly favored by movie fans for showcasing film restoration through cutting-edge technology, will present the historic film masterpieces such as "War and Peace" and "The Elephant Man."

"Vision" brings together outstanding new films from around the world; "Chinese New Wave" will present great Chinese-language films including "Damp Season" and "Wild Swords;" " IMAX Experience" is being added to the Beijing Film Panorama as a "silver screen gift" for movie fans, in which they can enjoy the ultimate audio-visual experience through IMAX, reliving the masterpieces in the film history -- this year, fans can enjoy IMAX versions of "Akira," "Forest Gump" and "Apocalypse Now."

"Virtual Reality" is set for the offline Beijing Film Panorama which continues to be upgraded to present a selection of the world's top virtual reality film works; "Long Live Cinema" will present films like "Cinema Paradiso" and "The Truth", with the expectation of arousing new thinking and discussions on the movie history and looking to the future; "Dimension", a new future-proof section, will present "The Works and Days (of Tayoko Shiojiri in the Shiotani Basin)", "The Reunions", "Honeyland" and multiple other films that are groundbreaking and experimental in artistic style; "Women's Voice" will present a group of Chinese and foreign films focusing on women's lives and their inner world, such as "Like the Dyer's Hand," "Only You Alone," and "Wet Season", which record the distinct trends of the time. 

In the Online Screening part, about 250 films in 12 sections will be screened in a special BJIFF zone set up by iQIYI, the exclusive online screening platform of the BJIFF, including a record some 50 Chinese and foreign new films among domestic film festivals. 

For TV Screening, 20 outstanding Chinese and foreign films will be screened in a loop on BTV-1, BTV Movie & TV Channel and BTV Youth Channel, marking the first time that 10 foreign films will be screened on domestic TV stations and films will be on TV screens during a domestic film festival. 

As a highlight of the 10th BJIFF, the Outdoor Screening will present 24 Chinese and foreign classics and quality new films such as "Romance on Lushan Mountain" and "Undine". 

The speed of selling out shows that movie fans are still enthusiastic and passionate for the motion pictures, a Taopiaopiao spokesman said. 

The second wave of presales of "Beijing Film Panorama" was launched on Aug. 21, and the BJIFF will be held from Aug. 22 - 29, with all the screenings being arranged in Beijing's local cinemas from Aug. 21 - 30.

Renowned filmmakers and celebrities like Xie Fei, Zhang Yimou, Jia Zhangke, Tang Guoqiang, Wu Jing, Wu Gang, Wen Muye, Hai Qing, Du Jiang and Cai Xukun will meet the audience. Wu Jing will be the ambassador for the festival.

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