A unique and joint publishing project shows why culture matters in China-US relations

By Huang Youyi
0 Comment(s)Print E-mail Beijing Review, April 18, 2021
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Images from Chinese Architecture, a volume in the series [By Wei Yao / Beijing Review]


One spring day in 1994, an original work by Yuan Dynasty master painter Zhao Mengfu (1254-1322) was brought to the warehouse office of the Palace Museum in Beijing.

Two museum staff wearing white silk gloves gingerly unrolled the 700-year-old piece of art on a long table in front of a group of visitors watching intently. They were Chinese and American scholars working on a book, Three Thousands Years of Chinese Painting, one of the volumes in an unprecedented publishing collaboration series called The Culture and Civilization of China.

This was one of the very rare occasions that the delicate artwork was ever shown under bright light, and the first time ever to visitors from the United States. It marked a typical but at that time very rare activity in exchanges between scholars of the two countries.

The early 1990s were the second decade of normalization of relations between China and the United States and people on both sides realized there was a need to deepen mutual understanding. For that, there was no better way than go into the traditional culture and see what shaped the way of thinking of the people and formed the structure of society.

Initiatives from both sides led to the decision to create a joint publishing project that would present China's age-old civilization through volumes written by scholars from both countries for readers in both countries.

An innovative first 

The project brought together more than 100 scholars at its peak and the volumes were initially published in both Chinese and English with the Yale University Press partnering with the Foreign Languages Press in Beijing. The editors came up with a list of topics on the key aspects of art and philosophy to best represent the 5,000-year-old Chinese civilization.

It was an unprecedented effort in that it was not Chinese scholars writing about China but authors from both countries together deciding what to write. Never before had there been an attempt to produce books between the two countries in such a collaborative spirit. In fact, it still remains the only co-publishing project of its kind.

Such an ambitious project faced plenty of challenges. Authors from different cultural backgrounds had their unique interpretations and their differences had to be respected. To ensure original and illuminating content, the books had to incorporate the latest research findings, which meant the scholars needed access to museum warehouses and archaeological sites not visited by any other international authors.

As the project progressed, the American scholars went to museum warehouses and to the sites of ancient ruins, and had long sessions of open and profound discussion with their Chinese counterparts.

To ensure a high-level scholarship, arrangements had to be made for the most authoritative scholars to work comfortably in a team. As they were the busiest people in their fields, synchronizing their time to fly to different cities in the two countries for the meetings itself was a mammoth task. And like with any cultural undertaking, there was the issue of funding.

Strong support 

Luckily, there was strong support in both countries. As the project began, powerful groups of prominent Americans came forward to help. They included Henry Kissinger, former Secretary of State, who served as chair of the U.S. Advisory Council for the project, and former President George H. W. Bush, who not only accepted the invitation to be the honorary chair but also wrote a heart-warming message.

On the Chinese side, then Vice President Rong Yiren was honorary chair and former Vice Premier Huang Hua led the Advisory Council. Such high-level support helped overcome the difficulties.

As the chief coordinator on the Chinese side, I found being part of this unique project both rewarding and thought-provoking. Administratively speaking, I learned a great deal about steering through an international cooperative publishing project, from conceptualization to marketing, from planning to implementation, and from coping with differences to coming to an agreement.

The authors demonstrated a strong cooperative spirit, which was essential to the success of the project. The Chinese authors, who were leading scholars and had their work widely published in their fields, showed a genuinely open attitude while working with foreign colleagues. Though these were subjects they had studied systemically from childhood and on which they were experts, they were receptive to ideas from the American authors.

The American scholars on their part showed excellent scholarship though it was not their native culture. Their hard work and particularly their pioneering spirit earned them the respect of the Chinese scholars. They had an essential role in writing and shaping the books for both experts and the general public. Their persistent in-depth research helped make each piece of art and philosophical idea expressed in the books solidly based on the social changes in the 4,000 years they covered.

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