Top 8 Chinese brands seek Rio gold

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Beijing Caissa International Travel Service Co

 

Caissa has signed thousands of deals to ensure sports tourists having a good time in Rio. [File photo]

As the official ticket agency in Chinese mainland during London Olympics, Caissa has signed thousands of deals to ensure sports tourists having a good time in Rio. The number of tourists going to Brazil this August is expected to rise 10 times, according to the company.

Currently, the share of sports travel in China's overall tourism market is just 5 percent or 170 billion yuan. In developed countries, the corresponding figure is usually 25 percent.

By 2025, China's sports travel market is expected to reach 1 trillion yuan, according to a report by China Securities Co Ltd, a Beijing-based financial advisory firm and securities brokerage.

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