1st China (Beijing) leisure conference held

By Guo Xiaohong
0 Comment(s)Print E-mail China.org.cn, September 23, 2017
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The 1st China (Beijing) Leisure Conference was held on Sept. 22 in the capital's Pinggu District, scheduled to be the host of the 2020 World Leisure Conference.

Beijing convened the 1st China (Beijing) Leisure Conference in Pinggu District on September 22, 2017.

Beijing convened the 1st China (Beijing) Leisure Conference in Pinggu District on September 22, 2017. [Photo by Guo Xiaohong]

With a theme of "Leisure makes life better", the high-profile meeting, aimed to explore ways to further develop the leisure industry while showcasing the latest leisure trends.

Over 100 domestic and foreign officials, experts and entrepreneurs from international leisure organizations and the industry discussed issues of planning and development of leisure cities, integration of leisure industry resources and leisure participation by all segments of the population.

Roger Coles, president of the World Leisure Organization, analyzed leisure travel trends in China and the world at large.

He predicted China's leisure industry had much room for growth for several reasons. China is becoming a destination for more and more overseas tourists due to perceptions of its safety. Chinese people's increasing awareness of health and happiness and the government's stress on leisure development are also driving forces.

In 2016, the State Council approved a nation-wide plan to develop fitness and leisure, providing much impetus to leisure industry development.

Other delegates also shared their experiences in research and successful cases related to leisure industry promotion.

At the opening ceremony, the official website of the 2020 World Leisure Conference (www.2020bjpg-leisure.com) was launched, providing information on conference preparation, venue construction and Pinggu profile as well as online consultation service.

In addition, Lang Lang, a widely known Chinese concert pianist, was appointed as image ambassador for the global event. In a video screened during the conference yesterday, he sent his best wishes.

On the sideline of the conference, the 2017 International Leisure Industry Expo was held in Pinggu, showcasing the latest trends in leisure vogue, diversity, leading leisure industry products and trends of a leisure-based life.

Through hosting the event, Pinggu is seeking to become a driving force in the integration of leisure industry resources and promoting the regional development of Beijing, Hebei and Tianjin. It will stage two more such conferences in 2018 and 2019 respectively as a prelude to the 16th World Leisure Conference in 2020.

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