Top 10 most valuable car brands in the world

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   Ford

Ford, one of the 'Top 10 most valuable car brands in the world.'
Ford logo [ridelust.com] 


 

Brand Value ($M): 7,394

Brand Value Change 2011 vs. 2010: 5%

Website: http://www.ford.com/

Ford reported its highest profit in 10 years, $6.6 billion. Ford enjoyed residual goodwill in the United States for rejecting the government bailout and funding product improvements with its own capital. Named "Marketer of the Year" by Advertising Age, Ford added a more contemporary feel to the brand with an effective use of social media, including a launch of its Explorer SUV on Facebook rather than at an auto show. Ford's brand value grew 5 percent.

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