Thousands of people descended on the Spanish town of Bunol on Wednesday to take part in the tomato fight, known as the Tomatina festival. Bunol is normally a quiet village, 40 kilometers north of Valencia on Spain's eastern coast.

The annual food fight in Bunol draws visitors from around the world. People pelt each other with ripe fruit until they become soaked with tomato juice and covered in pulp, tossing as much as 100-thousand kilograms of the ripe fruit.

Tradition dictates that after an hour of hard-core pelting, once the tomato supply runs dry, the messy throng jumps into a nearby river, while the fire brigade hoses off the streets.