A still of "My Love from the Star"

Korean TV drama phenomenon 'My Love from the Star'

There is no arguing that the Korean TV drama, "My Love from the Star," was the hottest TV series in Asia in 2014, drawing a large number of viewers and social media participants in Asian countries, and notably China.

The drama is about the romance between a 400-year-old spaceman and a famous Korean actress, which touched the bottom of people's hearts. The heroine's favorite heartbreak snack when it snows, "fried chicken and beer," became an overnight sensation. People could even see snow fall on their digital screens when they typed in the term on Wechat.

By Feb. 13, the number of viewers for the Internet program had surpassed the milestone 1 billion mark, according to data released by domestic video sites PPS, Letv, iQIYI and Xunlei. As of the morning of Feb 28, the number of blog posts about the program on Sina Weibo, China's social media juggernaut, had reached 30,805,009, and held a top spot on search engine Baidu.

The show also brought the popularity of the phrase "fried chicken and beer", due to the heroine's famous penchant for fried chicken and beer when it snows.

Related

Go to Forum >>0 Comment(s)