Professor offers first study of Pakistan media in Chinese

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Cover of the book "A Study of Mass Media in Pakistan" [Photo provided to] 

"A Study of Mass Media in Pakistan," authored by Jin Qiang, assistant professor of Hebei University, was published by Communication University of China Press in August 2017.

Located in Baoding City, Hebei University has a history of nearly 100 years, and its School of Journalism and Communication is one of the strongest in the Chinese mainland. Jin Qiang is currently employed at both the School of Journalism and Communication and the Research Center for Social Development of Islamic Countries at the same university.

His book, which took four years to complete, contains 12 chapters and a total of 403,000 words.

A preface was contributed by Mr. Mushahid Hussain Sayed, chairman of the Pakistani Parliamentary Council for Pakistan-China Economic Corridor, chairman of the Pakistan-China Institute and chairman of the China Institute of Pakistan, together with Professor Bai Gui, director of the Research Center for Social Development of Islamic Countries.

Jin Qiang (right) and Mr. Mushahid Hussain Sayed in Parliament House of Pakistan [Photo provided to] 

The book is the first comprehensive introduction in Chinese to Pakistan’s mass media industry. By examining the history of Pakistan's media development, and the relations between media, laws, and politics, the author provides an in-depth study of the basic characteristics and deeper mechanisms of the sector.

At the same time, he analyzes the operational features of different media forms including books, newspapers, radio and television, online new media, advertising, and films, and provides insightful opinions on their current status and problems.

The book also considers media education and offers recommendations regarding further promoting the friendship and media cooperation between China and Pakistan.

The publication of the book was sponsored by both the Asian Media Research Center of Communication University of China and the Research Center for Social Development of Islamic Countries of Hebei University. In addition, it received support and assistance from many friends in Pakistan’s political, media, academic, and educational circles.

Professor Jin is now planning further research for a companion volume.

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