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China's Own Cosmetic Color Schemes Published

What is the trendy color scheme for Chinese cosmetics this year and next? Authoritative organizations revealed for the first time their own research results in China that do not blindly follow international trends.

 

Reporters learned at today's "colorful China" award ceremony arranged by the Chinese Fashion Color Association that for this autumn and winter, Chinese cosmetic color trends include the following five major themes: ice and snow inspiration, decorative moods, campaign for gold dust, beauty in a flash and excitable passions. Next spring and summer, Chinese cosmetic color trends will include the following four major themes: blue and blues, independence and poetics, reality and imagination, repatriation and childhood joys. There will be a grand total of nine major themes.

 

It was learned that these published fashion trends are the result of many years of subtly researching what color imagery appeals to oriental people. At the same time, it aims to put the focus on how to use the result of this research to serve society and get close to the people. Design and decorative schemes related to these nine major themes will be released in succession.

 

After being judged last year by the more than ten Chinese Fashion Color Association handpicked experts from China and overseas, Beijing Qianyiqianhui Cosmetics Company's "colorful design" won the grand prize for the best cosmetic color scheme of this year's "Colorful China".

 

Afterwards, it has become the only research organization in China to undertake the work of "the trendy cosmetic colors for China for this autumn and winter and for next year's spring and summer." Experts believe that the series of color schemes have provided a complete set of coloring system for China's cosmetics and has packaged it with an artistic cosmetic display. Since this has a more complete color culture and is more in control of overall color levels, it is more in tune with China's national moods.

 

In the award ceremony, famous designers also released trends of underwear, pure cotton garments and T-shirts for next year.

 

(Chinanews.cn December 2, 2005)

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