Top 10 Chinese brands

By Catherine Wood
0 Comment(s)Print E-mail, October 9, 2012
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   Mengniu (蒙牛)

Mengniu is an Inner-Mongolia based dairy manufacturer which specializes in milk, powered milk, yogurt, ice cream and cheese. Mengniu owes its success (in part) to a fantastic ad campaign from the late 1990s which links Mengniu products to the strength of the Chinese people.

Even though Mengniu's reputation suffered in 2008 when it was forced to recall powered milk products, it reported a 66% year-over-year gain.

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