More efforts to help revitalize tourism in Sichuan, the province worst-hit by the May 12th earthquake. China's National Tourism Administration and the World Tourism Organization of the United Nations jointly held a meeting on Sunday in the provincial capital of Chengdu to see what can be done.

The meeting called for help from the international community. The 300 participants discussed how the tourism sector should react to emergencies, like natural disasters. Meanwhile, local tourism departments are inviting travellers from both home and abroad to get on-the-spot experience in the province. Market operators say they have felt the changes in the past months.