Twice a year, Chinese fashion designers showcase their upcoming collections at the China Fashion Week. When the leaves and the temperatures start falling in Beijing, models take to the runways to showcase the dresses of the upcoming spring and summer seasons.
Tonight at the top-end DPark, the new home base of the Chinese Fashion Designers Association in the 798 Art Zone, the leading Chinese undergarment brand Aimer will stage a catwalk show of sexy underwear and bras to kick off the China Fashion Week 08 SS Collections.
Over the following 10 days, some 40 designers from China, South Korea and Italy will unveil their latest designs.
Because so many brands and designers hoped to make caveats, the Week will run until November 11. In addition to clothing, it will also showcase jewelry, wristwatches and hairstyles. And the show will not only unveil the newest innovations of established designers, but also is intended to discover new talents and help them develop a successful career.
Members of the fashion industry will also attend the annual Beijing International Fashion Forum to talk about how to make Beijing a new Asian fashion capital.
At the Fashion Week's grand finale, organizers will announced the Women Designer of the Year, Man Designer of the Year, Model of the Year, Stylist of the Year, Brand of the Year, Best Designer of Women's Collection, Best Designer of Men's Collection and Best Fashion Photographer.
(China Daily November 2, 2007)