Top 10 time-honored Chinese brands
- By Lin Liyao
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E-mail China.org.cn, November 8, 2012
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Lao Feng Xiang (老凤祥珠宝)
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Lao Feng Xiang [L: jxlh.net; R: nipic.com] |
Headquarters: Shanghai
Product: Jewelry
Started from a small workshop in 1848, Lao Feng Xiang is the oldest national brand originating from Shanghai. During the 1920s and 1930s, Lao Feng Xiang boasted one of the nine most famous jewelry shops in all of China. In 1992, the Shanghai Laofengxiang Co. Ltd. went public at the Shanghai Stock Exchange (SSE). The company currently has over 70 shops in Shanghai and almost 1000 throughout the country. During the first half of 2012, the company's net profits reached around 300 million yuan (US$48.03 million), up by 11 percent year-on-year.
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